Desjardins rolls out its Mobile Branch pilot project
Lévis (Qc), June 20, 2016 - Today, Desjardins Group introduces the Mobile Branch--an additional way for members and clients to do business with their financial institution. Members will enjoy a one-of-a-kind experience aboard this special vehicle, which was designed and manufactured entirely in Quebec.
Built from a second-hand Novabus, the Mobile Branch provides members and clients access to an ATM and a confidential space to conduct transactions or speak with an advisor about products and services. The Mobile Branch is an extension of the caisse network, offering personalized service and immediate access to all Desjardins products and services. The Branch boasts cutting-edge technology in an inviting setting that is also accessible to those with reduced mobility. The vehicle can even operate in electric mode for up to 10 hours.
"Our new Mobile Branch is just one of the ways Desjardins remains close to its members. Consumer behaviour is always changing and we've got to find solutions to adapt. Through this pilot project, we'll be able to test out the different ways our members and caisses can benefit from this technological innovation," explains Guy Cormier, President and CEO of Desjardins Group.
Desjardins will be testing out the Mobile Branch for the remainder of the year in a number of areas throughout Quebec. It'll have many uses such as business development activities and ensuring business continuity in the event of a natural disaster or in other unforeseen circumstances.
About Desjardins Group
Desjardins Group is the leading cooperative financial group in Canada and the sixth largest cooperative financial group in the world with assets of $255.1 billion. It has been rated one of the Best Employers in Canada by Aon Hewitt. To meet the diverse needs of its members and clients, Desjardins offers a full range of products and services to individuals and businesses through its extensive distribution network, online platforms and subsidiaries across Canada. Considered North America's strongest bank according to Bloomberg News, Desjardins has one of the highest capital ratios and credit ratings in the industry.