HEC Montréal creates a NSERC-Prompt Industrial Research Chair in User Experience with six industry partners and the federal and provincial governments

Montréal, November 9, 2017 -- HEC Montréal is very proud to announce the creation of its first-ever industrial research chair. The NSERC-Prompt Industrial Research Chair in User Experience will be headed up by professors Pierre-Majorique Léger, Chairholder and Co-Director of the Tech3Lab at HEC Montréal, and Marc Fredette, Full Professor in the Department of Decision Sciences. Six major firms are also Chair partners and will help underwrite the research, drawing on its findings to optimize their customers' user experience. They are D-BoxDeloitteDesjardins GroupJDA SoftwareSobeys and Vidéotron.

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